Privacy policy
This explains what we collect when you join the One Tribe waitlist or become a member, what we do with it, who can see it and what you can ask us to do with it. It’s written in plain English, and we only collect what we need.
- We never sell your data.
- We never share it for anyone else’s marketing.
- The AI behind Peds AI never trains on your data.
- Your one-on-one calls, action items and Peds AI chats are seen only by you, Pedro and his team.
- We share your results or story publicly only with your permission.
What we collect · Why we use it · Call recordings · Sensitive information · Photos and videos · How AI is used · Decisions about you · Who can see it · How we protect it · How long we keep it · Cookies · Your rights · Who we are
What we collect
If you join the waitlist
- your name and email address
- your Instagram handle, if you choose to give it
- the date and time you joined
We email you a link to confirm your address. Until you press it, your details stay with us only, and if you don’t confirm within 7 days we delete them.
If you become a member
- Account details: your name, email and any other email address you use for calls, and your password, stored scrambled so nobody can read it.
- Your Rolodex card: your photo, country, what you do, your Instagram and what you can help with. Other members can see it.
- Your membership: your start date, plan, tier and price. Only Pedro and his team see these.
- Phone number, when you message us on WhatsApp.
- Payments: handled by Stripe. We see your billing details and what you paid and when, but never your full card number.
- Onboarding answers you give us in our forms, about your business, goals and where you’re at.
- Your coaching work: action items, commitments and your progress on them, work you send for review, and the modules you’ve watched.
- Your business figures: the income and results you share with us, to set goals and track progress, including the month that triggers the performance fee.
- Sensitive things you choose to share, like your health, mental health, relationships or beliefs. See Sensitive information.
- Calls: recordings of your voice and video, plus transcripts, summaries and action items. See Call recordings.
- Messages: what you send us on WhatsApp, Discord or email, and your chats with Peds AI.
- Sign-in records: when you sign in and which browsers you’ve trusted, so we can spot sign-ins that aren’t you.
- Portal activity: when you were last active in the portal. Only Pedro and his team see this.
If you have a call with us before joining
We record discovery and sales calls with Fathom too, which shows that it’s recording. We use them to understand what you need and whether One Tribe is the right fit. If you don’t join, we keep the recording for up to two years.
If you come to a retreat or event
- your passport or ID details, for travel and venue bookings
- dietary needs, allergies and medical information, so the event is safe for you
- an emergency contact. Please let them know you’ve given us their details.
We share these only with the venue or suppliers who need them for that event, and we delete them three months after it ends.
When you visit any of our pages
Our server briefly records your IP address. We use it to stop spam and abuse, for example to limit how many sign-ups or sign-in attempts can come from one connection. We don’t use it to work out who you are or where you live.
Where your data comes from
From you, almost always. We don’t do cold outreach, so we only have your details because you messaged us on Instagram, joined the waitlist, or someone referred you to us directly. If you give your Instagram handle, we may also look at your public profile. We never buy email lists, and we never add anyone who didn’t sign up themselves.
What you need to give us
To join the waitlist, your name and email. To become a member, the basic details we need to coach you, like your contact details, your goals and where your business is at. We can’t work together without them.
Why we use it
- To coach you and run your membership. Your calls, action items, commitments, reviews and Peds AI all exist to help you hit your goals. Our legal basis is our contract with you.
- To email you. Waitlist emails about the launch and One Tribe updates, sent because you asked for them by joining. That is your consent, and you can withdraw it any time by unsubscribing. Members get service emails about their account, and may get emails about One Tribe, like future events and offers. Every one has an unsubscribe link.
- To decide who joins. Members are hand-picked. If you give your Instagram handle, Pedro or his team may look at your public profile to understand what you do.
- To connect you with other members. Your Rolodex card helps members find someone with the skill they need.
- To keep things safe and working. Sign-in records and IP addresses help us block spam and protect accounts. Our legal basis is our legitimate interest in keeping the service secure.
- To see who’s engaged and offer support. Your last active time shows Pedro who may need a hand. Our legal basis is our legitimate interest in coaching you well.
- To run retreats and events, as part of our contract with you.
- To keep the records the law requires, such as invoices and payments.
Sensitive information
Good coaching goes where your biggest block is, so you may share things about your health, mental health, relationships or spiritual and religious beliefs. The law treats these as sensitive.
- We handle them only with your explicit consent. Members give it in their membership agreement. Retreat guests give it for medical details when they book.
- We use them only to coach you and to keep you safe, and they get the same protection as the rest of your data.
- You can withdraw consent any time by emailing us. We’ll stop using that information, though it may limit how we can help with those topics.
Photos and videos
We sometimes film or take photos on calls and at retreats, for example for content on Instagram and YouTube.
- We post you only with your permission, and we ask first.
- You can say no, or ask us to take something down later. We’ll remove it from our own channels.
- The same goes for your results and story: we share them publicly only with your permission.
Call recordings
We record our coaching calls on Zoom with Fathom, which shows that it’s recording on every call. Fathom makes a recording, a transcript, a summary and a list of action items.
- One-on-one calls appear under Calls in the members’ app. Only you, Pedro and his team can see them.
- Community calls appear for every current member.
- Pedro and his team use recordings to prepare your next call and to turn what you agreed into action items.
We record because it makes the coaching better, and because you keep every call to rewatch. That is our legitimate interest, and yours. If you’d rather a call wasn’t recorded, tell Pedro before it starts.
How AI is used
Peds AI is a chat in the members’ app that answers the questions you’d otherwise message Pedro, the way he would. It runs on Claude, made by Anthropic.
- When you send a message, Peds AI sends Anthropic your conversation, notes from your own calls, notes from community calls, and its knowledge of how Pedro coaches. It never includes another member’s one-on-one calls or Peds AI chats.
- After a one-on-one or community call, the transcript is sent to Anthropic so Peds AI can write notes on it. We don’t keep the transcript in our app. It stays in Fathom.
- Peds AI’s knowledge of how Pedro coaches was built from transcripts of his past coaching and sales calls. If you’ve had a call with Pedro and want yours left out, email us and we will remove it.
- Pedro and his team can read Peds AI chats, and Peds AI hands a conversation to Pedro when it needs him.
- Anthropic doesn’t use what we send to train its models. Peds AI’s answers are general guidance and can be wrong, so check anything important with Pedro.
Decisions about you
Nothing about you is decided automatically. Pedro decides who joins. Mentorship is advice: we suggest and you make the final decisions about your business. Peds AI gives suggestions only, and never makes a decision about you.
Who can see your data
- You see your own data in the members’ app.
- Pedro and his team see everything above. His team means the people who work with Pedro to coach and support members. They see only what they need to do that, and they must keep it confidential.
- Other members see your Rolodex card, community calls, and what you post in shared spaces like the Discord.
These companies help us run One Tribe. Each one handles your data only on our instructions, and only for its part of the service:
| Company | What it does | Based in |
|---|---|---|
| Fly.io | Hosts our website, the members’ app and its database, on servers in London | US |
| Kit | Holds our email list and sends our emails, each with an unsubscribe link | US |
| Google Workspace | Our email inbox, plus Forms, Drive and Docs for onboarding forms and shared documents | US |
| Stripe | Takes payments | US |
| Zoom | Hosts our calls | US |
| Fathom | Records, transcribes and summarises our calls | US |
| Anthropic | Runs Claude, the AI behind Peds AI | US |
| cal.com | Booking calls | US |
| Resend | Sends the app’s emails, like sign-in codes and password resets | US |
| WhatsApp (Meta) | Direct messages with Pedro and his team | US |
| Discord | Our members’ community | US |
| Notion | Our older client portal, where some member pages still live | US |
Our accountant sees invoices and payment records to keep our books and file our taxes. For retreats, the venue and suppliers see only what they need, as described above.
We may also share information if the law requires it, to protect someone’s safety in an emergency, or if the business is sold or merged. A new owner would be bound by this policy.
How we protect it
- Every page is served over an encrypted connection, and the database sits on an encrypted disk.
- Passwords are scrambled, so nobody can read them, Pedro included.
- Accounts lock after repeated wrong passwords, and you get an email when your account is signed in from a new browser.
- Admin accounts need a password and a code sent by email to sign in.
- One-on-ones, action items, commitments, reviews and Peds AI chats are visible only to you, Pedro and his team.
No system is completely risk-free. If a breach affects your data, we’ll tell you, and the regulator where the law requires it.
How long we keep it
| What | How long |
|---|---|
| Unconfirmed sign-ups | Deleted 7 days after you sign up if you don’t press the link in your confirmation email |
| Waitlist details | Up to two years from the day you join, or until you unsubscribe or ask us to delete them |
| Member data | While you’re a member and for three years after you leave, so you can pick up where you left off if you come back. Then we delete it. |
| Calls before joining | Up to two years, if you don’t join |
| Retreat details | Passport, medical and emergency contact details are deleted three months after the event |
| Invoices and payments | Six years, because UK law requires it |
| Server records of IP addresses | A short time, then deleted automatically |
| Backups | Data we delete is gone from our backups within 30 days |
When you unsubscribe, we may keep only your email address on a do-not-contact list, so we never email you again by mistake. You can ask us to delete your data sooner at any time.
Cookies
The waitlist and this page set no cookies, and we use no tracking, analytics or advertising tools anywhere.
The members’ app sets only the cookies it needs to keep you signed in and to recognise browsers you’ve trusted. Course videos play through YouTube, Loom or Vimeo, and booking runs through cal.com. These may set their own cookies when you use them.
If we ever add tracking or advertising cookies, we’ll update this policy and ask for your permission first.
International transfers
Our app and database are hosted in London. Some of the companies above are based in the United States, so your data may be handled outside the UK or the European Economic Area. Where that happens, we rely on the safeguards the law requires, such as standard contractual clauses.
Your rights
You can ask us to:
- tell you what we hold about you and send you a copy
- correct anything that’s wrong
- delete your details
- stop or limit how we use them, including leaving your calls out of Peds AI
- send your details to you in a format you can take elsewhere
- stop emailing you
Email [email protected] and we’ll reply within one month. It’s free. We may ask you to confirm who you are first, so nobody else can get your data.
If you’re unhappy with how we’ve handled your details, please tell us first so we can put it right. You can also complain to the UK’s Information Commissioner’s Office at ico.org.uk. If you live in the European Union, you can complain to the data protection authority where you live. In Portugal that’s the CNPD at cnpd.pt.
Age
One Tribe is for adults. Please don’t join the waitlist or sign up if you’re under 18.
Changes to this policy
If we change how we handle your details, we’ll update this page and the date at the bottom. If the change is significant, we’ll email you about it before it takes effect.
Who we are
One Tribe is run by Oneflow Media LTD, a private limited company registered in England and Wales, company number 14246927. We decide how your data is used, which makes us the data controller.
Registered office: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United KingdomThis policy covers the waitlist at onetribe.app, the members’ app at onetribe.app, our emails, and the way we run coaching for members. For anything about your data, email [email protected]. Pedro reads that inbox himself.
Last updated 5 November 2026